Marketing the BIA

Hello Fellow BIA members,

I am pleased to inform you that on Friday the first meeting of the BIA Marketing Committee took place.

Yours truly has volunteered to act as Chair and we’ve got a great group of enthusiastic people on board! Lots of ideas, lots of potential!

To begin, we’re asking you to do 2 things.

Sign up for ‘Shop the Neighbourhood’

Yellow Pages has a great campaign to encourage shoppers to shop local. It’s called Shop the Neighbourhood and it takes place Saturday November 28. Yellow Pages provides free promotional material and there’s a chance our BIA could win $2000 and your business could win $1000.

You must register by August 31 to be eligible to win.

Go to www.shoptheneighbourhood.ca and sign up - right now!!!

If you can’t register before August 31, no worries, sign up anyway, you just won’t get in to the free draw for the $1000, but you can still participate in the event.

Be sure to check out Thorold BIA’s ‘Shop the Neighbourhood’ event page on Facebook HERE

2. Increase the Thorold BIA’s social media impact.

On Facebook, Twitter, Instagram, etc. take every opportunity to ‘like’ your fellow merchants and share what’s happening here.

I am making it my personal mission to ‘like’ the Facebook pages of every BIA merchant and the Thorold BIA Facebook page within the next week.

If I tell 2 people and you tell 2 people and they tell 2 people, well you know how that works! Spread the news - Thorold is a great place!

Great things are happening in Thorold. Can’t wait to see where we go from here!

Sincerely,

Diana D’Intino

Partner, A Yellow Flower Basket - 50 Front St. N.

Thorold BIA member since 1988!